Measurement · Reporting

Numbers that reconcile everywhere.

Five reports and one command-center dashboard, all speaking the same metrics language, so EPC means EPC whether you're on the Affiliate report, the dashboard, or asking the assistant. Live, exportable, and shaped the way your team reads it.

Real-time · CSV export on every panel · saved views you return to.

One league table, EPC and margin a column away.

The right view, fast

Five reports, each answering one question

Two row-level reports for raw activity, three rollups for performance. Every entity value is clickable, so you drill from a league table straight into the record and, from a conversion, into its full visitor journey.

  • Clicks and Conversions for row-level detail, with clickable affiliate, campaign, offer and advertiser
  • Offer, Affiliate and Advertiser rollups for the league tables that show who's performing
  • Cross-filter the Analytics dashboard by any dimension: affiliate, offer, country, device, sub-ID and more
  • A Rev-missing flag on rollups warns when a RevShare conversion arrived without its sale amount

One language

Every metric means the same thing everywhere

The dashboard, the reports, and LimeliChat all share one set of definitions, so a number never changes meaning as you move between them. Conversions and events are split by each catalog event's own toggle, so micro-steps never inflate your rate. Model the numbers before you launch with our free EPC calculator and affiliate ROI calculator.

  • Clicks count real visits: bots and duplicates are excluded by default, re-includable with a toggle
  • Conversions versus events, so a registration step never pads your conversion rate
  • Revenue, payout, and profit kept distinct, with margin and avg sale derived from them
  • EPC normalizes a 100-click affiliate against a 10,000-click one, the fairest comparison in the report

Shaped your way

Export it, arrange it, and save the setup

Point a table at the columns you care about, keep the important ones in view, and save the whole arrangement, date range, filters, and chips, under a name you return to. Every panel exports exactly what's on screen under your active range and filters.

  • Column picker per report: add revenue, margin, EPC, sub-IDs, customer fields and more
  • Saved views capture the entire page setup so a Monday review is one click, not a rebuild
  • CSV export on every panel downloads precisely the filtered rows you're looking at
  • Ask the assistant to explain a range: it opens prefilled with your dates, filters and totals

As it happens

Real-time visibility, from headline to raw row

The Analytics page is your command center: headline tiles with period-over-period deltas, an over-time chart, a journey funnel with conversion-lag chips, a time heatmap, and top movers, all narrowing together the moment you cross-filter.

  • Metric band for clicks, conversions, events, revenue, payout and profit, each with a delta versus the prior period
  • Journey funnel showing what share of clicks reaches each stage, with median and p90 conversion lag
  • Traffic-quality bar splitting counted traffic from bot, duplicate, unattributed, blocked and test
  • An AI Insights strip surfacing the latest findings from the operator's scheduled reviews

Keep exploring the platform

Reporting is where the journey lands. See how each click is captured, and how a conversion is credited before it ever reaches a report.

See your program's numbers, side by side.

Book a demo. We'll load a live dashboard on your own data, walk the five reports, and set up the saved views your team will open every morning.